OUR VISION
To transform the lives of millions of smallholder farmers through a highly effective and cost-efficient strategy that engages farmers in the production of local radio programmes. These programmes broadcast vital farming information, so improving the long-term viability and sustainability of rural communities.
THE PROBLEM
Smallholder farming communities in developing countries are under huge pressure.
Intensive cultivation, climate change and poor agricultural practices have resulted in deforestation, degraded land and declining productivity. Smallholder farmers are isolated and excluded due to geography, social norms and illiteracy. Smallholder farmers do not have the knowledge or information they need to improve their farming or sell their produce for a good price, which means they remain in poverty and they are very vulnerable to any crisis.
THE SOLUTION
Farmers' Voice Radio is an innovative use of a traditional technology, disseminating up-to-date, relevant and practical information to even the most remote and isolated communities. It does this by bringing local farmers, agricultural experts and supply chain partners together to share their knowledge, experience and expertise via the trusted medium of community radio.
This is outlined in more detail in our Theory of Change.
OUR BACKGROUND
Farmers' Voice Radio is an initiative of the Lorna Young Foundation, a small but mighty organisation established in memory of one of the UK’s fair trade pioneers. The Foundation aims to reduce poverty in developing countries by improving smallholder livelihoods, through better access to information, expertise and markets, and by bridging the gap between producers and consumers.
