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    Dog & Hat Coffee Club

    MEET THE ROASTER

    Sanctuary Coffee

    About Sanctuary Coffee

    London

    Named with their principles on our sleeve, Sanctuary Coffee has equipped coffee lovers since 2021 to enjoy and experience exceptional coffee while giving everything they can to animal charities.

    By sharing their profits, they've already donated over £15,000 to their partnered rescues.

    Now they want to create a reliable fund for animal charities all over the UK using what they know best: roasting truly exceptional coffee.

    Ask the Roaster

    Click the link to read more from co-founder and head roaster Marcus.

    Dog & Hat Coffee Club

    A Look Behind The Curtain

    Sometimes in life you're offered a glimpse of the reality that changes your understanding forever. In the March of 2019, this is exactly what happened for Marcus & Rhian.

    After moving into their first flat in London and started thinking about rescuing a greyhound. As they researched the adoption process, they quickly realised just how many dogs in the UK need homes each year, and how much pressure rescue centres are under. Reading stories of volunteers selling belongings, remortgaging homes or skipping meals to fund food and medicine for animals left them feeling that something had to be done.

    At the time, Marcus was working in speciality coffee, first at Redemption Roasters and later as Head Roaster at Kiss the Hippo. His work took him into competition-level roasting, with coffees used in UK and international championships. But while his coffee career was moving forward, the situation facing rescues stayed firmly in Marcus and Rhian’s minds.

    Dog & Hat Coffee Club

    Sanctuary Coffee Was Born

    In 2021, during the uncertainty of the pandemic, they decided to start a roasting brand that would share its profits with animal charities. They used their savings, brought in support to shape the brand, built a website and registered Sanctuary Coffee Limited. On 30th October 2021, the website went live, and soon after, Sanctuary welcomed its first wholesale customer, Love Shack in East London, who still serve the coffee today.

    The first year showed that the idea could work. Sanctuary brought in just over £21,000 in revenue, donated £1,800 and stayed profitable. Pop-ups, markets and events helped the brand meet people face to face, showing there was a real appetite for tasty coffee with a social cause — especially when that cause helps animals find safer, happier lives.

    Dog & Hat Coffee Club

    Care To Be Different

    Since then, Sanctuary has continued to grow and evolve. In 2023, the brand was reimagined with a playful cereal-box-inspired identity, giving it a brighter and more distinctive way to tell its story. In 2024, Sanctuary opened a coffee cart at St Marylebone Parish Church, joined events across London and began searching for more space.

    That search eventually led Marcus and Rhian to Cockington Village in Devon, where they opened Sanctuary’s first bricks-and-mortar location in May 2025. Now, with London production becoming more self-sufficient and Devon locals embracing the brand, Sanctuary is looking ahead to its next chapter: growing the brand, opening new spaces and increasing what it can give back to animal charities.

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    Monday-Friday: 9AM-3PM

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